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 Death of a Blog
By: Darin "Sid" Cameron, CRS
Sat, Jul 1st, 2006 12:28 am

A couple of Fridays ago I caught up with a few other real estate agents at a local watering hole. After a few too many margaritas, one of those agents, a guy named Walter, pulled me aside to gush about the work I was doing. What Walter said went something like this: “You’re out there, man. You’ve bypassed all of us. You know what you’re doing, and you’re doing it right… blogging and stuff. That’s just genius.”

It was at that moment that I realized several things.

First and foremost, Walter spits a lot when he’s drunk. (Seriously, if you’re in my office and go drinking with Walter, watch out!)

Second, there were a number of agents who had taken notice of my sales team’s rapid growth but didn’t quite comprehend just what it was we were doing to get it.

The next day, I was reflecting on Walter’s comments- in particular, his belief that blogging was playing a large part of our success. It was amusing because it has honestly been a while since I was actively blogging. For all practical purposes, I viewed my blog as near-dead.

And that’s when I came up with the idea for THIS blog...

Before I go any further, however, let me stop and explain a few things.

First, my wife Kimberly and I are often viewed as relatively new to real estate by “veteran agents”.

Second, most of the “veteran agents” I know hold fast to the belief that it takes 5-10 years to build up a successful real estate practice. Yet over the past year our business has exploded. We now have three other agents on our team and in April we were named as one of the Top 10 agent/teams in a company of 600+ agents, as well as the number one agent/team in our office.

As a result, there are a lot of agents with 10-20 years of experience under their belt asking the question, “How are they doing it?” (For more on who we are, I’ll post a short bio on us later.)

Just One Word… Plastics.

As we get other agents wanting to “pick our brain,” I often find myself wanting to parody that classic scene from “The Graduate,” where a young college student is being given sage career advice: “One word… Internet. Think about it, enough said.”

Although in all actuality there are a variety of things that I think has led to the success we are having, it has been our use of technology and our ability to harvest successful leads off of the internet that has really been at the core of our growth.

And that’s where this blog comes in…

But as I reread what's been written so far I'm nauseated by how full of myself I am, so let's stop here and pick this back up tomorrow.

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